Want to make more sales the quick and easy way?

Then follow this simple formula, and create a sixty second summary page for your readers!

The problem is all too common. Two competing factors are true at the same time.

1. Long sales letters produce better results.
2. People don’t have time to read long sales letters.

So how can you solve that problem on your website?

Easy … create a sixty second summary. After all, everyone has one minute to spare! [Read more...]

What is the one thing that you see in almost every ezine you read?

Classified ads.

The reason you see so many classified ads in ezines, on web sites and other places is simple.

They work.

Classified advertising is one of the most cost effective forms of advertising on the Net today. Like most things that seem very simple on the surface, a great deal of work goes in to writing a powerful classified ad.

If you want to add power to your classified ads, carefully consider the following four step process.

Writing a great ad is hard. This is not “sit down for 5 minutes and punch it out” work. When a professional writer creates a classified ad for a client, it’s not unusual for the writer to produce 15 or even 20 variations in order to get the best possible ad.

So grab the beverage of your choice, loosen up those typing fingers and let’s create a money making classified.

The three parts of a great classified ad are … [Read more...]

You can write great selling copy!

As a copywriter by profession, I may be accused of being a little nuts for saying that (some copywriters love to think only they can write) but it’s true.

Don’t get me wrong, it’s not that I don’t want your copywriting business, because I do. What I want more, however, is to empower you to strengthen your current copy without spending a dime. Spend no money. Make more money. Sound good?

My goal is simple. That goal is to pull back the curtain and show you how a professional copywriter creates the copy that causes people to reach for their wallet or purse. Copy you would normally have to pay for, only now you can do it yourself.

Let me begin by saying how very much I hate hype. Hate it. Loathe it. Don’t want to read it and will not write it. [Read more...]