Category Archives for "Email Marketing"

Happy Groundhog Day

Studies show that it costs from four to TEN TIMES MORE to create a new client than it does to keep an existing client.  Yet one look at most marketing plans quickly reveals that companies spend most of their time, money and effort to make new customers! The key to long term profits is in the repeat, or “backend”sales […]

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Create A Subject Line Swipe File

You are probably aware that email marketing is the most powerful form of marketing online today. Every top marketer uses email to deliver their message for one very good reason. It is simply the most cost effective marketing method available on the Internet. I know that you know that email marketing works, and is stronger than ever. What you might not know is how […]

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List Building for Newbies

Here’s a question I get quite a bit. It’s a question I had when I started out. I’m willing to bet that you’ve had this question, too, at one point or another. “I know I need a mailing list of my own but I don’t know where to start.” Sometimes getting started is the hardest part, when […]

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