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Curation – Finding Your Passion

In my last article I shared the idea that you can make money online by “curating” content.

Curation is the simple idea that you can gather together high-quality information and become a clearinghouse of sorts in your chosen area of focus.

And you can make money online using this method.

If you’d like to read that article click here. It will open in a new window so you can return here and finish this article.

Today I’d like to cover two very logical questions.

    1. Will this work for you?
    2. How exactly can you get started?

I’ll share my answers and show you how to make that first step today.

Will it work for you?

If you are excited about curation, or even just curious, you will be wondering if it will work for you.

I believe the answer is a big fat YES!

In fact, I believe curation, done well, can remove the #1 obstacle on the path to success online.

The #1 Reason For Failure Online

You see, most people who struggle to make money online, or have some success but can’t seem to repeat that success, struggle with creating content.

In fact, based on over a decade of working online, I believe this …

The need to CREATE CONTENT is the #1 obstacle for most people trying to make money online.

I know that most people like to say that getting traffic is the #1 obstacle. Or that not using this type of marketing or that type of advertising is the #1 obstacle to success.

But what most people struggle with is creating content.

In over 3000 phone calls I’ve asked almost every person I consulted with about creating content. They almost all struggle with one of these areas …

Do any of these challenges sound familiar?

It’s true – most people fail online because they can’t create ENOUGH content.

    • Enough content to be a powerful article marketer.
    • Enough content to have their own membership site to sell.
    • Enough content to publish a book on Kindle.

Now consider those who have succeeded online. Pick any name from top performers in your niche.

In the Internet marketing world you might think of Frank Kern or Ryan Deiss or Jeff Walker.

What do they have in common?

Content and lots of it!

This is why I say that …

Curation can solve the #1 problem most people have and curation can LEVEL THE PLAYING FIELD for you!

By using curation you can produce as much content as any other person in your market, including the very top performers!

And if you do it right no one will mind or even notice that you did not “create” the content yourself.

I’ll have more about this in my entry in my upcoming “curation examples” post.

But what if you love to create content?

Whether you love to create content or hate to create content curation can turn you into a content marketing AND money making machine.

Now that you know it can work for you it’s time to get to work!

I’m going to give you an assignment in a moment. But first, let me say this.

You do not need special skills to do this.

But you do need this one thing …

A burning desire to succeed online and a willingness to put in some work

Not 100 hours a week or anything crazy. Just normal work. Since you will be focusing on a topic you love it won’t really feel like work.

But to be clear, this is not some “add water and stir” get rich in 90 days approach.

I think you know by now those don’t work.

So let’s put time on your side and do something that does work!

Action step

The good news here – great news really – is that you can now begin making money using the Internet by following your passion.

It has long been said “do what you love and the money will follow”.

Now curation makes it even easier to do that.

You see, there is a market for information. No question there. That’s why information marketing is the most powerful form of marketing.

Information is the lifeblood of the Internet. That’s why Google is currently the most often-used site online. And they will likely hold that position for a long time.

Google alone processes literally billions of search requests every day. Billions.

Make no mistake, people are searching.

And some of those people are searching for the things you care about.

Here is one secret that no one seems to share.

People don’t care from whom they get the information they need – just that they get what they want.

Why is that important?

Because it means that you have just as good a chance at getting highly qualified searchers as anyone else.

If the information you provide is good and helpful.

I believe the best place to start for most people is with their passion.

The main reason I believe this is because it makes work fun.

I’ll use me as an example. I am writing this in my PJs on a Monday morning sitting in my family room. Everyone else is asleep.

And there is nothing I would rather be doing more than writing this article.

I feel so incredibly blessed every time I “go to work” that I can’t believe I get paid to do what I love. But I do get paid and that makes it even sweeter.

If you begin curating content about the topic you are most passionate about these things will happen.

    • You will never run out of motivation because you are working with a topic you love.
    • Your energy and enthusiasm for your work will remain high.
    • You will meet like-minded people and very likely make friends.
    • You will make money from your passion as you let time become your ally and you create a high-quality information site

So here’s what I want you to do right now.

For now, answer a few questions for yourself.

Don’t worry – these questions are fun!

VERY IMPORTANT: Don’t multitask while answering these questions. This exercise requires focus and your results will be SO much better if you take a bit of time here.

You can either write your answers out or just answer in your mind.

I like to open Evernote when I do these sorts of things and write my answers down. That way I have them to refer to later.

1. If money was not an object (you had all the money you needed or wanted) what would you DO WITH YOUR TIME every day?

TIP: If you are like me you will be tempted to say “sleep all day!”

When I first did this exercise I was working about 70 hours a week and was exhausted.

But when I really thought about it I would do much more than sleep.

I would play golf, study my Bible, help young people in business, go bird watching, write books, travel with Sonia and much more.

Take the time to think this question through and get to that thing that really floats your boat. The thing that excites you most.

2. What are you MOST PASSIONATE about in life?

TIP: Just write down the first thing you think about – NOT the thing you think is commercially viable. Don’t filter this answer – just answer from your heart. Think about what makes you smile! 🙂

This exercise is about identifying your passions, not about analyzing what might work in business.

We will analyze how “viable” your passions are in the next segment.

3. What TOPIC interests you most?

Is there a topic that you are naturally drawn to?

Not sure? Here are two examples to help you think this through.

As you are flipping through the TV channel guide is there something that always catches your eye?

For me it’s the nature shows – I love all sorts of Discovery Channel type shows.

For some it’s sports. For others cooking. Or painting, or writing a product reviews for food vacuum sealers or one of a thousand other things.

What catches your eye?

4. Is there a topic that you have DEEP KNOWLEDGE about, even if it’s not your passion?

Grandmothers are a perfect example for this question.

They have cooked and cleaned and doctored and guided and prayed for decades.

But grandmothers often think they don’t have much to share when, in fact, they have deep knowledge about how to actually live life.

Other groups who have deep knowledge but don’t know it are hobbyists.

People who build furniture or tend a garden or play doubles tennis often think “it’s just a hobby”.

They totally discount that they were beginners once and just how much the information that is already in their head could be helpful to others.

And that’s what curation, or any other form of business is about … helping others. If that’s not your motivation this is not going to work very well for you in my view.

Once you have answered these questions begin to think about two things.

  1. If your best friend asked you to share what you know about the topic you chose how much information could you share without doing any homework or research?

If you are like most people who do this exercise, and if you take time to really think it through, you will begin to realize just how much you really do know about the topics you care about.

  1. If your child or grandchild were going to do what you already know how to do what ideas would you share to help them get started or avoid making the mistakes you made yourself?

EXAMPLE: Let’s say you like to garden and your grandson or son wants to start a garden of his own.

  • What could you tell him that would make things easier?
  • What mistakes could you help him avoid?
  • What tools would you tell him to use?
  • Could you suggest where to buy such tools at a discount?

Being able to identify what you really care about and beginning to think about organizing that information in these ways are the first steps to making your passion your profession. These are the steps I took and countless others have taken as well.

Here’s the thing – you are going to spend time trying to make money online anyway. Wouldn’t it be better to build something real than to keep buying the shiny objects that never work out?

If you want to make money from your knowledge, if you want to make money from what you already like, then this series will help you get going.

Next we will look at ways to decide if what you are passionate about can be monetized.

It’s worth the effort, because making a living from what you are passionate about already really does turn work into play.

And your work being play is a beautiful thing indeed!

Charlie Page
 

Happily married for 43 years, Charlie is the dad to two wonderful daughters. He is the author of 12 books on Internet marketing and creator of over 15 membership sites. You can see all Charlie offers using this link Click Here

  • Gordon Appleby says:

    Hi Charlie, very good article. I love your emphasis on starting your “niche research” with what you know and love. Best place to start.

    You’re dead on in recommending curation as a way to get into the IM game. I agree with you that content creation is the biggest (external) obstacle holding people back. Another is the feeling that we can’t bring value to the marketplace because we are not “experts”. Curation addresses both of these issues very well. In fact, curation allows you to get paid while in the process of becoming an expert.

    Here’s a big advantage for me…you don’t have to pretend to be an authority. I always hated the “fake it til you make it approach.” Pushed far enough, that’s just called lying. As a curator of content, other people get credit for their work, but believe me, you get credit and authority, too, without pretending and hoping you’re not discovered. I practiced curation, in a way, for 14 years, and grew a wonderful information in the process. I just didn’t know it was called curation until I met you.

    You can be honest, you can earn while you learn, and you can leverage ethically other people’s content through the magic of curation. I love it!

    Thanks for sharing.

    Gordon

  • […] ⬅ My #1 Affiliate Marketing Tool Curation – Finding Your Passion ➡ […]

  • […] you want to build a real online business it is important to choose something that interests you. Something that excites you. That thrills and delights […]

  • […] Rest when you must and work with passion and focus. […]

  • Mark says:

    I agree wholeheartedly with Phyllis in her comment Reply Reply October 9, 2013:

    Phyllis Thomas

    You have a way of making it sound so simple and easy. I so appreciate your insight and the manner in which you present it. Thanks again, Charlie.

  • […] readers will also save time because you’ve done the work for them by curating the best of the best content into your […]

  • Caryn says:

    Superb blog! Do you have any suggestions for aspiring writers?

    I’m hoping to start my own site soon but I’m a little lost on everything.
    Would you advise starting with a free platform like WordPress or go for a paid option?
    There are so many options out there that I’m completely
    confused .. Any suggestions? Kudos!

    My page … newsboys live with abandon (Caryn)

  • Dede Sindelar says:

    I really enjoyed your article and would like more information about content curation. Do you have that available? I definitely want to recognize the people that I would get the information from and don’t know how to go about doing that besides linking their site to my article.

    Thank you so much,
    Dede

  • Gehan Wijesinghe says:

    Hi Charlie,
    After a few months of trying quite a few online marketing stuff (EN, 1Cent FB clicks, Google Sniper & Forex) and losing almost all what I had for the purpose, I have now settled and decided to take the commonsense method of building a long terms career, which could take some time. This was possible, thanks to your soothing and sincere rich contents, which always can be trusted for guidance. Now my problem is to decide which product I must be a member of ( Freedom package or the Commonsens Blogging .. ). Actually I do not know if the total freedom follow up package could work without a good blogging flatform. Or can I select an affiliate product of my choice ( what I am interesed in such as dog nutrition, health & fitness, diabetes, swimming etc.) and promote them using Ezeens, using articles, banners and emails etc., straight away, without preselling them through good content sites( blogs)? I have not been able to get this answered still. Please let me know as I need to take this decision before your offer on freedom follow up package ends. Thanks.

  • Paul Warner says:

    I wish I knew a way to take advantage of sports, with my own articles, and curating articles as everytime I go to Yahoo sports to check out scores, transactions, standings and so on I know that millions and millions of people have been to the same site, checking out what I do. Getting inside scoops, rumors, and something unique to draw people’s attention to what I am offering. Haven’t a pathway to do this as of yet. Paul

    • Charlie Page says:

      That’s interesting. I’m developing a sports site right now along the lines you mentioned. The site has been online for less than a week and is ranking in Bing and Yahoo already. Not too high in Google yet but we will get there. It’s getting little bits of traffic but (and this is huge to me) the average time on site is over 5 minutes and people are engaging with the content.

      What sports specifically are you interested in? Or is it just sports in general?

      Charlie

  • Phyllis Thomas says:

    You have a way of making it sound so simple and easy. I so appreciate your insight and the manner in which you present it. Thanks again, Charlie.

    • Charlie Page says:

      It’s really one of the easiest ways to provide great content. Especially for those who don’t love to write but want to be content marketers.

      Charlie

  • […] doing graphic art for e-Books exist today because of innovative thinkers who found their passion. Find your passion. Don’t stop until you find (or create) that type of work that both makes you happy and pays […]

  • Michael says:

    Hi Charlie,
    How right you are! The steps you’ve outlined above as in identifying our passions I have found really helpful. I’ve had some success at online marketing, nothing earth shattering and nothing that actually allows me to write in my PJ’s.:) But when you wrote Bible Study and taking trips with my wife and helping people really hit home. Thanks Charlie, what you’ve written has really confirmed for me the track that I’m already on. Thank you and wishing you even further success and Christ’s blessings on you and your family.

    Michael

  • Rosemarie McKenna says:

    You are so right Charlie, people are the happiest when they’re making a living doing what they’re passionate about!

    Thanks, again for your excellent articles…
    Rosemarie

  • Erlinda says:

    This is a carefully written, thought provoking post. I really enjoyed this post and found the answers easy to come up with. Thank you for putting this out there and opening me up to a whole new world of content creation! LOL, excuse me, content CURATION!

  • Barry Selk says:

    Boy did you hit the topic correctly! Even though I’ve read about content creation from several sources, maybe it was hard because I didn’t have all the processes down correctly? Maybe there are so many different ways to do this that I get confused? Also maybe the topic of the creation wasn’t as interesting enough? I seem to see that roadblock appear again and again. I also tried automating my old site and I spent more time fixing quick fixes that I didn’t have time to do what I wanted to do. So now my current site doesn’t use WordPress, and I’m getting more accomplished thanks to Weebly! Anyway love the topic!

  • As always, thanks for overdelivering Charlie. I never would have thought that content creation was the biggest issue. But you teach me something new every time I visit your blog. Thanks for sharing your wisdom.

    Chuck

  • mike dashiell says:

    Thanks so much for the great, great, information. I can hardly wait for what is coming next. You have got my undivided attention with your next ” lesson”! This sounds just like what I need to get me motivated to do what I should be doing! Thank you, thank you, thank you!!
    Mike

  • Charlie,
    Appreciate you sharing all this knowledge. Looking forward to the next installment. Hoping to understand how this will work for me.

    • Charlie Page says:

      I know you will understand it. I’m taking a “baby steps” approach on purpose so that we can all avoid the information overload that comes with most information products or series. I’m happy you are enjoying it so far.

  • This is great stuff. Can’t wait for the next installment.

  • Herman says:

    Charlie…under topics that interest you most you said “For me it’s the nature shows – I love all sorts of Discovery Channel type shows.” …me too..but then you’re writing content for this blog..so are you really following your passion or I assume writing content is just another one of your passions…correct?

    I’m definitely more passionate about my leisure activities (ie hiking, running, biking, kayaking, swimming, surfing, traveling) than running my online business of which I have the most knowledge and make money from.

    You’ve given me food for thought..thanks.

    • Charlie Page says:

      Herman,

      Good question. I do like the nature shows in the context of what’s on television. But my passion is business. Always has been. For me it’s more “work” to play golf than it is to write a book or an article. I love both but, left to my own devices, I would work most of the time because I love business and love my work.

      Charlie

  • Johnney says:

    Another great article Charlie, especially like that you encourage us at this point not to think about what might make money but rather what all we might be passionate about. I guess it’s okay to have multiple interests and then narrowing down a starting point. I like the way you are systematically guiding us through this.

    • Charlie Page says:

      The Internet changed many things. One of them is the ability to make money from what you already know or care about. Nothing wrong with having many interests. In fact, there is everything right about it. Like all things, interests can be prioritized so it should be easy enough to chose one to pursue first.

      In the next installment I will share techniques to determine if an interest will likely be profitable.

  • Alex says:

    I enjoyed this stage of the process Charlie and I’m looking forward to the next!

  • Celia says:

    Wonderful article Charlie as always. This will help me more on how to really focus on how to find my true passion..
    appreciate very much.

  • Hilmi says:

    You are very good writer in your fled and doing best thing
    I am A graphic designer and I love my work, artist, my hope is to make this monetize. can you help me?

  • Louis says:

    Hi Charlie, this is really great information. Thank you so much.

  • I’m definitely excited to learn more about how curation can help you earn money. Thank you so much for taking the time to enlighten us on this subject.

    Am curious to see how it can help my business and my gardening blog. 🙂

    • Charlie Page says:

      Heather,

      I would think curation would be easy for gardening. Are there gardening sites or books or magazines you follow now? If yes then you are in good shape. If not, my series will show you how to find them and use them to your benefit ethically.

  • James Blackstone says:

    Charlie,
    Waiting in anticipation for the rest of the “curation mode.l” Since it makes sense to automate this function you likely have a preferred plug-in for WordPress that you like.

    Also curious about your moderation of comments on posts and why my comment on your last post doesn’t appear?

    James Blackstone

    • Charlie Page says:

      James,

      I respectfully disagree about automating it. This is not about automation at all (although I love automation) or using plug ins to do the work. It’s about doing the work and paying attention to delivering quality to your audience.

      I’m not sure about your last comment. I moderate all comments myself and don’t see another from you. It’s possible it was caught in the spam filter. I don’t take the time to read all of them because, like most blogs, we get so many.

      Sorry about that.

  • Guy Pierce says:

    Great stuff Charlie,

    I’ll write down the answers to the questions you asked and be ready for article number 3!

    Guy

    • Charlie Page says:

      That’s the way to go! I believe taking that one step of writing it down will be very useful to you now and in the future.

  • Aida says:

    Great! awesome article! thanks!

  • Jay says:

    Great post Charlie. Very valuable advice. Once you combine content creation with curation…..Look out!!

  • David - Fat Loss Trainer says:

    Awesome Charlie, would love some personal help from you! I’m the most passionate about fitness so that’s what I teach.

    Thanks for the article Charlie.

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