One Good Idea Can Change Everything! by Charlie Page

One Good Idea Can Change Everything!

Have you ever felt like you just cannot find that one thing that will help you achieve your goals?

Felt like everything you have tried should have worked but, for some reason, it didn't work for you?

I know exactly how that feels and it is, candidly, miserable.

When a person feels like they have "missed it" they remain in a constant state of confusion.

  • Every selling email you receive creates the feeling that this might be the thing you have been missing.
  • Every ad you see makes you feel that if you don't buy what they are offering you will miss out and never make it online.
  • Every sales letter or selling video you see on websites becomes a possible lifeboat - the one thing that might be your last chance to make it online and enjoy the lifestyle everyone seems to enjoy... except you.

There is a name for this condition.


Those feelings that you have "missed it" or that the next thing you buy will do the trick are what drive people to buy things they don't need or can't use, hoping against hope that this time the "system" will work and they will be set free.

If you feel that way today I want you to know there is good news. Very good news indeed!

  • I am here to tell you that you have not "missed it".
  • Your chance at succeeding online has not passed you by.
  • You still have time!


The sure cure for information overload is to break the cycle of confusion and learn to focus on one thing at a time.

Success comes most often when we commit, really commit, to one thing and give it our all.

In the face of such commitment, three things happen ...

  1. Barriers are broken
  2. Walls of confusion come tumbling down.
  3. Real progress begins to be made.

So how can you clear up the confusion and find the focus that will help you succeed beginning today?

There are two steps you must take to clear up the confusion and begin getting real traction.


It's just that simple. And it really works.

Thomas Edison had an idea about a way to bring light into peoples' home and offices. Edison was willing to try and fail 10,000 times before inventing the light bulb.

We too must be willing to
fail until we succeed.

Edison could have quit but he didn't. He could have moved on to the next invention. After all, he had tens of thousands of ideas in his life.

The man had one of the most inventive minds ever. His notebooks (well worth reading) reveal an incredibly active mind.

There must have been other ideas he wanted to try. Just imagine how distracted he could have been!

But he stuck with the one thing - his one good idea!

He could easily have reasoned that the world could live without the light bulb, but he didn't.

Almost certainly his friends and family questioned his sanity and did not understand his one good idea.

And we are all better off for his determination.

You might say "but that's Edison! He's a giant in history. I'm no Edison!"

True. But what about some names you might know who have achieved amazing things due to their determination and the power of the Internet?

Recognize any of these names?

  • Ryan Deiss
  • Russell Brunson
  • Frank Kern
  • Grant Cardone
  • Jeff Walker

None of these people started with big budgets or big staffs.

None of them are making a living doing what they learned in college. 

All of them are successful today because of their determination and the incredible power of the Internet to reach people and to automate routine tasks.

Reach and automate ... remember those two words.

There are countless examples of people starting with an idea, believing in that idea and then taking the action needed to make that dream come true.

And now it's your turn.

There is no doubt ... the starting point of our success is ideas.


So the first key is to have an idea, AN AREA OF FOCUS

  • An idea of what you want to accomplish.
  • An idea of what life would look like if you accomplished this idea.

Some call these ideas goals or dreams or visions. No matter what you call it, your one good idea should inspire you.

It should provide the energy you need every day to learn what you need to learn and work as hard as you need to work to not only survive but to thrive!

Here are a few examples to jumpstart your thinking ...

  • Your idea, or goal, might be to master the art of email marketing. Great idea! Now let's take action to make that happen.
  • Your idea might be to become a top performing affiliate marketer. Great idea! Now it's time to learn the skills necessary to get the job done.
  • Your idea might be to make a living working at home by providing services others need. Great idea! There is a huge market for these services. Now let's find your customers!

There are many ideas of course, and the above examples are only a few of the many ways people can create their own success online.

The beautiful thing about having ONE great idea is the clarity it brings.

  • Once you know what you want you will no longer be tempted by what "might" work.
  • You will be too busy learning and honing the skills needed to be the best in YOUR chosen field.
  • It will be all too easy to say "no thank you" to the products and promotions that distracted you and made you second guess your choices.


Here's my surefire method for coming up with what to do next. I've used this with countless clients and they love the simplicity it brings to their lives.

  1. Make a list of your three best ideas - list your best idea first.
  2. Draw a line through the bottom two.
  3. Do the first one with all your heart.
  4. Put the list in a drawer. Once you have accomplished your first idea make a new list!

Some people tell me this idea sounds silly to them. "It can't be that easy!" they say.

And yet it is.

The reason it is that easy is because you already know what you want. But you have been hypnotized by too much advertising. 

Now it's time to break that spell and have you decide what you really want!

To help clarify my thinking, I always ask myself this question.

"If there were one idea I could pass on to my daughters, what would it be?"

Once I answer that one, I go out and do it.

For me, the one good idea is to serve my customers to my highest ability. It's my goal to offer guidance to my members.

If you are a customer, you know that we work hard to deliver massive value. That is serving members in my book.

If you aren't a customer, consider becoming one. I want to help you succeed, following your passion and achieving your goals.

In fact, I'll even show you the perfect starting point! 


In the many years I've been online I have personally experienced a wide range of economic levels.

  • I've had $17 to my name, with a stay at home wife and two school age daughters, at 45 years old. 
  • And I've won affiliate contests where the prizes alone (not to mention the commissions) were most of a year's income.  

Since I'm not speaking with you personally, and can't know your current level, I've listed ideas to help for each stage of success.

I hope they help you.


It is hard to succeed online with no money. No doubt about it.

It can be done but it takes work, focus, and perseverance.

So how can you begin to succeed online if you have no money to spend?

If you have no money but can spend time the best places to start are with content marketing and social media.

Start making connections with others who might become your customers in the near future or might share ideas with you now about how they are progressing in their journey toward success.

Listen to social networking conversations and discover what people need. 

And, by all means, ASK people what they need so you can offer it to them as an affiliate.

You would be surprised how many people make their first affiliate sale by asking the people they already know what they need and then offering them a product that satisfies that need.

Everybody wins!

Here are more ideas.

  1. Introduce the people in your address book to your favorite product.
  2. Ask the people in your address book what they need and can't find.
  3. Start a blog about a topic you know well and build a list of subscribers.
  4. Write an ezine article. Offer it to ezine publishers and post it on blogs.
  5. Visit Facebook Groups about your newly chosen business and learn from others who are on the same path you have chosen.

What if you can't write or don't want to write?

Team up with a writer and split the profits. They do the writing, you distribute the article and you both share profits.


If you have some money to work with the best thing you can do is leave the free methods behind and start learning about the world of paid advertising.

Pay per click (using Google, LinkedIn, Facebook) and ezine advertising are going to be your friends here.

If you have some money (and by some money I mean about $300) then you are in a position to see fast results. You can expect to spend part of your budget and get clicks to any site you want to promote quickly.

  1. Do some pay per click advertising on Facebook, Google, or Bing.
  2. Buy low-cost ezine ads. Start with text or banner ads, not solos.
  3. Start promoting a product that compliments your own products.
  4. Boost one of your Facebook posts to reach a larger audience.


If you are among the few who don't need to make sales right now count yourself blessed. You have the luxury of time.

You can make a plan and see it through, knowing you will reap even greater rewards for your patience and thoroughness.

Here are a few ideas that might help you.

  1. Create the product you needed but could not find when starting out. Think about how you got to where you are, write up a book about how you did it, and give it away.
  2. Go viral - hire a writer to write a product you can give away.
  3. Sell resale rights - have a product created and sell resale rights for 10 to 50 times more than the product would sell for alone. Provide buyers with the website, the product and everything they need to get started. Click here to see a live example.
  4. Create a software product. There is no doubt about it, software sells. Hire a programmer to create a PHP script or WordPress plugin that solves a problem you have or that you learned about in your social listening. 

No matter where you are today, if you take action on the best idea you have now, your situation at this time next month will be different. It will be better.

You will begin to make real progress and no longer suffer from information overload. You will have focus and begin looking forward to every day as a new opportunity to move forward with your idea!

And feeling that way is a beautiful thing indeed!

Charlie Page

Happily married for 45 years, Charlie is the dad to two wonderful daughters. He is the author of 12 books on Internet marketing and creator of over 40 membership sites. You can see all Charlie offers using this link Click Here

What Does Successful Marketing Look Like? - CHARLIE PAGE

[…] What that is sad (I've been there too) it can be overcome so don't lose hope!  […]

Alan Jarrett

Hey Charlie

Rhonda Byrne, of The Secret fame, coined a word throughout her story. Gratitude! It is the same “gratitude” that fills every part of D.O.E. and the 16 different programs that you have created. Your own story is one of gratitude.

After my many years and thousands of dollars spent chasing that “shiny object” it would be totally unfair to say it was all wasted. Failure is by far the most demanding teacher! Something Edison, Ford, Bell, the Wright Brothers and Charlie Page all know first hand.

I don’t recall what led me to D.O.E. and Charlie, but I do know that I felt the gratitude nearly as soon as the sincerity of his words.

The detail used in crafting each program or module is laced with that gratitude and personal experience. I was drawn in not because of the “shinny object syndrome.” It was the honesty, detail, sincerity, and common sense of each and every video, article or email.

In a few short days my Mini Course draft has actually been created! I have a plan and action towards it’s completion has already encountered a need for course correction. In the past that would be where support suddenly seemed to disappear. Not so with Charlie.

His commitment to actually, personally respond to support questions with a genuine desire to see members succeed is real. I am a testament to that fact.

This short article on “shinny objects” is one many will relate to on their quest for success on the Internet. Thanks Charlie, for being that voice so many have found to be true and genuine among all the noise and clamor in this industry. My adventure with you is just beginning!

    Charlie Page


    Thank you for your kind words. I am honored by them and will work hard to live up to them as well.


Robert Williams

Hi Charlie, I too was a victim of information overload and being distracted. It’s so easy, especially the “shiny new objects” to distract you. Now that I am a member of, with the value you provide… so much value (products and services) which is a good thing! 🙂
I am now better focus… Thanks to you!

My simple goal is to master the art of email marketing; to build my list, to build relationship with others, and to provide value to help new or seasoned marketers succeed in their business.

God Bless,

    Charlie Page


    Thank you for sharing that. It is always a pleasure to hear from you and I can’t wait to see what you build from here!




Great message!



Mary Townsend

Thanks Charlie!

Can you read minds? Are you intercepting my mail? 🙂 I was starting to feel bogged down but, as always, your words have brought clarity. I know exactly what I’m going to do do re-ignite my focus. Great stuff!

    Charlie Page


    I’m no mind reader but I am pretty old. 🙂

    Thank you for your kind comment and congratulations on your re-ignited focus!



Hi Charlie,

Great post! Starting out at a high level and then giving specific advice based on where a person is financially adds a lot of value. Kinda busts our excuses too, doesn’t it?

I had two big takeaways from your article. First, debunking the idea that every new course, software or system is “the answer” that will get us over the top…the so-called “Shiny Rock Syndrome”. I’ve come to believe that ANYTHING outside of your self that you put that much faith in is a “Shiny Rock”. The products are simply tools, nothing more. Used at the right time for the right purpose, they are helpful, maybe very helpful. But the real power is in your big idea, your entrepreneurial spirit, and your ability to get things done.

My second big takeaway came when you said “Success comes most often when we commit, really commit, to one thing and give it our all.” There are several crucial links between setting goals, which is easy, and achieving goals, which is hard. One of those links is when you consciously and intelligently commit to go “all in, win or lose”. When you move from “trying this out and see how it goes” to “all in, win or lose.”

Here’s what I mean by “intelligent” commitment. It’s one thing to commit when we’re high on dreams, hopes and sales hype…that’s easy. Also transient. I think there’s Power in “Negative” Thinking, where you list the obstacles, and in spite of those obstacles, go “all in, win or lose”. My obstacles are different than someone else’s, but they are real to me, and including those obstacles in your commitment makes the commitment based in reality, not just emotion.

And we can’t totally control whether we win or lose. But we absolutely can control our commitment to go all in, win or lose, can’t we? My Texans had some calls go against them Monday, and they lost the game. That’s out of their control, but whether they stay focused and committed going forward is. Therein lies the power.

Hope all is well with and yours. Keep up t5he good work, Charlie.

Gordon Appleby
The Entrepreneur

    Charlie Page

    Hi Gordon,

    Great points. Seth Godin wrote a little book called The Dip where he explored the difference between goals and achievement. As usual from him, excellent and unusual insights.

    Love your comments – keep ’em coming!



Wouw, this is just amaizingly helpful – thank you so much Charlie !

    Charlie Page

    Thank you!

Sylvie Drapeau

Thank you Charlie it is exactly what happen to me as soon as I looked into internet marketing my inbox got flooded with email buy this , get this and it was always the only thing I need it to make online
Well, 7 years later I am worse financially than when I start on this venture. I bought everything that promesse success and never complete any because most of those products don’t offer real coaching and if they so it’s often a third party company that calls you and convenience to spend thousand of dollars to coach you. I got burn 3 time with those 6 months coaching and after the fourth call they tell you to use their company site to learn the rest. When you want your money a refund they tell you that you had 3 days to ask for it and now deadline is over.

I am reading this articles and drinking your words as I know that you are so right. If I can help any newbie I would definitely follow what Charlie is writing her. Do not open you email just find people like Charlie and follow their advice stay focus on your idea and work at it until you succeed with it. Stay away from the shiny offer in your inbox as you will bounce from one business model to another and will spends thousands without accomplishing anything profitable.
I think that the most important is to make your mind up on a business model and then get active with people like Charlie who have made it by producing quality product to help people achieve their online success. Focus on your passion instead of on making money as your passion will eventually be more profitable that just doing internet marketing for the money.
That is my 2 cents here and I talk by experience as I have been burn big time before I understood that I had to stay focus on my Big Idea like Charlie said.


Thank you so much!


Thank you for that insightful article-I came into the internet marketing by accident looking for a way to earn some money-im a senior citizen and in SA there is so much unemployment at my age finding a job qui impossibleim so grateful but boy ! I’ve been inundated with e mails-and I’ve tried to open most and not focused on any onI needed this articlet –

    Charlie Page

    The amount of email one can receive can be overwhelming. I actually wrote an article about managing email you can read here. Unemployment in certain age ranges is very high. I know it is in mine.

    I’m happy this article helped and hope you find what you are looking for very soon.


M.T. Davis

Great tips Charlie!
I cant open my inbox without a flood of ads all promising this is what I need if I’m going to succeed.
But I have finally learned to not be distracted by the “shiny objects” and just focus on a PLAN (Persistence, Learn, Action and most of all No!) to all the distractions,I made it up and keep it in front of my computer as a reminder.
thank you
Mt Davis

    Charlie Page

    Amen to that! It does take having a great plan and focus to succeed in life, and online.


Mark M

Great stuff Charlie as usual, thanks, will put it into practice when I get my mind in the right gear.


Thanks Charlie,
I love your article. I have been drowning in information overload for weeks. Saying to myself: What comes, what comes next? Now, after
reading your article I know what comes next. I should start to focus
on the most important things first and in order of priority. Then, I will
start to see what my actions have produce. And the results have been fabulous, incredible. Thanks again.

Hakeem B. Smith

“The starting point of our success is ideas.” – Charlie Page
Thank you, Charlie! Incidentally, I did the handover to my successor
yesterday….retired ladies and gentlemen, you have a new member! But for me,
life just started. Opportunity and time to now pay for my papssion and begin
to earn and learn, write that book, exercise more…thanks once more, Charlie.
– Hakeem

Sharoen Moncriffe

Thank you, Charlie, for the motivation, inspiration and knowledge. Keep doing what you do!

Lee Abbott

This post is a tremendously VALUABLE piece of content Charlie. Thank you…

Mt Davis

Wow Charlie
Its if you were reading my mind! These type feelings hit me almost daily, but then I have to say whats my option here? Distraction is absolutely “the kill” on the net if your trying to figure this all out. Thanks for your advice and words of wisdom.


Hi Charlie,

Thank You. What an Amazing topic.
I appreciate it a lot for sharing this idea 🙂


you r the best charlie,i am from quebec so mostly french,i am trying work online almost 2 years!!!what a shame…for one reason,trying to have advices from french people…believe me nothing as intersting and most important HONEST in the frensh comunity as you!!!YOU ARE THE BEST!and you just encouraging me not to give up!!!!PLEASE just keep on…love your way!!!!god bless you!!!!

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[…] I’m hearing from far too many people who now have no money left to do real marketing because they fell victim to a get-rich-quick scheme. What that is sad (I’ve been there too) it can be overcome so don’t lose hope!  […]

Seng Sotharith

Hi Charlie,

Thank you so much for sharing the idea to me. It is a perfect guide.
I am learning a lot from this guide.


Seng Sotharith


As always Charlie hits nail on its head. Inspiring, Seer.

Esther Cobblah

Hi Charlie

You have explained it well here. I was moving from one program to the other with no real success before I started to focus on one thing I am not seeing clarity and some real progress. Thanks for sharing your experience.


This might be the best advice in your article: “2. Draw a line through the bottom two.”

I really started making a killing when I learned about the power of focus. get rid of everything else and focus on one – just one – task at a time. Great post and I hope everyone reading it will heed your advice.


Thanks Charlie,

you are sooooo right. Basicly also very easy, but when you start, everything seems overwhelming. So its always good to have a guideline, as you are giving to us. Thank you.

Lillian Swanson

Thanks, Charlie, for your enthusiastic support of your members.
And the illustration you chose sent a lot of energy, too.
I feel more optimistic than ever.

Natalie Eastman

Charlie, you are always clear and helpful.
Thank you.

Vernon Brabham

Charlie, I printed out your One Good Idea article Jan 24th and failed to see your offer of your Ezine Traffice Formula free. If it is not too late please send it to me.
Vernon Brabham


    You can get Ezine Traffic Formula anytime by using the form found at the top right corner of this page. Hope you enjoy it and thank you for your comment.



Great article Charlie it makes alot sense.I will be joining you but I just don’t have the funds right now. You said you might split the payment into 2 payments.I hope you do that.I talked to you on the phone the other week and was planning on joining the doe but comething came up and i was unable to take the leap. But its on my mind constantly and it won’t be long.

Elphas Mdluli

Hi Charlie!

Thank you so much for your article. It is really educating. You have helped me to deal with information overload. Some emails I receive are too much such that I hardly have time to read some of them. The ideas indicated are wonderful.

Once again, thank you.

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Billee Brady

Hello Charlie,

I just want to thank you for your insightful article, great article…
You seem to be a good man…

Rebecca Hadley

Thank you Charlie for your article. That is what i have been doing and i need to focus on one thing and complete it. I want to learn how to write articles to promote my home-based business. Vemma and Avon.

Again thank you, i will print this article and read it several times to stay focus.


Thank you Charlie, I am a newbie guilty of information overload and buying programs and not following through. I have read several of the articles that you have written and they make a lot of since to me. I also love the dedication that you have to your members because a lot of the other programs that I have purchased just kinda leave you hangig there.

Thanks Charlie



Thank you so much for such an inspiring article. Staring an online business with limited resources is tough, but it can be done.

With Grace and Charm,
Walethia Aquil

Follow me on Twitter

Charles Kaluwasha

Hi Charlie,
Thank you this timely article!
Information overload is the worst enemy that hinders progress for newbies today on the internet. There are so many “good offers” and promises out there. if one does not have a focus,one will end up jumping from one opportunity to the other.
Before I became a member of DOE, I did not have focus,jumping from one opportunity to the other.Hopping the new program will solve or give me more money.This cost me thousands of dollars with very little progress!
Now I have a focus,to become a seasoned affiliate marketer and help others to do the same as well… to achieve financial freedom



ever since I have started following all of your emails and articles, my whole approach has taken a step for the better. Your the first person that has put some direction in all of my efforts. I so want to be a DOE member, but at this time funds are a little tight. Some way and somehow I will find the money to join. Heart felt thanks for all that you tell us.



Hi Charlie

Thanks for the article. I am a newbie to internet marketing and I have suffered from information overload. Your article has re-focused my thinkng to always concentrate and focus on one thing at a time, and not to jump form one thing to another which I have been guilty of. Thanks again. I will take onboard the information you have presented in your article, and I am sure it will help me enormously with my business.


Hey Charlie,

I must say you have a great service and nice article 🙂
Its doesnt surprise me that you have been in business for alot of years
nobody by that i mean gurus out there take time personallly to learn
their subcribers how things work in online marketing and i have missed that.

Paul McCarthy

The point about following only one good idea but attacking it with all your vigour is so true.

When I started out in AM (2 months ago) I had so many ideas that it was like trying to catch 6 tennis balls at once. The problem is, when someone throws 6 balls at you it’s unlikely you’ll catch any, but if someone throws just one, you’ll probably catch it, or come close at least!

Right now, I’m at the stage where the ball is half a yard from my hands – I’m getting into the right shape and position. Next week it’s time to clutch that thing from the air!

Rocky Tapscott

Hey Charlie,

You are absolutely right, with a new offer every day it’s so easy to get sidetracked. After many years floundering around doing everything imaginable and buying every product I could get my hands on, I now found my ‘Big Idea’ and do online marketing consulting for offline businesses in my local area.

I use many of the products and tools I purchased to increase my client’s online sales and profits, so in most cases it wasn’t money wasted, but I certainly had no focus or real plan that I could get to work.

I have everything I need to get my consulting work done now, I don’t need to buy anything else, but I was so very tempted to buy the Magic Bullet System that launched last week, because it offered that ‘easy money’ thing we all crave. At least it sounded easier than what I am doing now…

I didn’t order because it’s so far off topic and not related to what I do, and it didn’t fit in with my business goals for where I want to go in the future, but I got to the order page before I came to my senses. I guess Kern is good at doing that…

Thanks again for sharing your wisdom,

Warm regards


Michael Nair

Hi Charlie,

Just saw an offer in my email that I was going to check out…I thought “maybe if I just join this”. Your article arrived just in time to help me realise that what I’m doing Now is what is important. Thanks, focus and persistence and the second option of PPC and Ezine ads are what I’m going to focus on to build my business. Thanks Charlie!


Charlie, you’re right. Information Overload. I have hard drives co cluttered with Ebooks, programs, newsletters, tools of all description, plr articles, plr books, etc., etc. etc,, I can hardly remember or find anything any more.

FOCUS is what i’ll do.!


    I was drowning in information overload. thank you for the life preserver.I am starting to feel like I can make money on the internet. THANKS, MARK

Raymond Selda

Very inspirational post Charlie. Information overload is really one huge reason why beginners quit making money online with Internet marketing. I know that personally because I also quit the the first time I tried. Now everything is different and I’m just glad I decided to try it one more time. Thanks for this post.


Thank you very much for another great inspiration.


Funny that I get your email on this blog post immediately after I finish reading a short ebook by John Thornhill on much of the same subject. The IM gods must be telling me to do something…NOW! Thanks!

Mary Elliot

Hi Charlie,

I’m suffering from complete information overload, and hop from one thing to another like a demented flea! I’ve bought so many things and spent so much money, I feel very foolish and somewhat ashamed at constantly being taken in by the next ‘surefire way to success’, when I know perfectly well that I have all the necessary info – I just need to put it to work! However, I’m beginning to focus and hope I can change my way of thinking, and concentrate on one method and follow it through to success.

Your articles always inspire me to press on….



Viola Olah

Thanks Charlie, you are always so genuine and encouraging. I am still under the paralyzing spell of information overload but since I am acutely aware of it now I am on the road to recovery.

I will print out your article to remind myself to keep focused.



Debbie McNeely

Good Idea, Charlie. Speaking of good ideas. That may be the hardest thing , just to narrow down to one idea and see it through. Especially online, there is so much to choose from.

I felt more focused just reading your article. You are right. Nobody can do everything. Thank you for the complete recipe. And for all the help.



    thank you that was a very inspiring email . i will ponder over it and apply the suggestions. You have gain a large portoon of my trust that you care about your memebers
    thank you

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